MIHIR LELE
T-SHIRT DESIGNS
Illustrations | Character Design
(Above) A T-shirt design commissioned by AIB to commemorate the first year anniversary of the AIB Roast.
(Above) A T-shirt design for Mr.Vasan Bala, a director associated with AIB. The design combines his love for Kung Fu with his favourite on-set lingo- "Cool Hai" (Its cool)
(Above) A T-shirt Design for Mr. Abish Mathew. The design is my take on his ever-so-happy temperament.
(Above) A T-shirt design for the people at Buzzfeed India. Buzzfeed is a very popular international listicle website.
(Above) A T-shirt design for Mr. Ajay Nair and Mr.Vijay Nair, the co-founders of the event management company OML. It is a sarcastic take on the Jerry Seinfeld parking fiasco that had happened. The event was organised by OML. The design is a parody of the web show "Comedians in cars getting coffee" hosted by Jerry Seinfeld.
(Above) A T-shirt design for everyone at OML (Only Much Louder), the company that manages AIl India Bakchod.
(Above) A T-shirt design for Mr.Devanshu Singh, Director. The design is a caricature of his unique facial characteristics, along with an internal joke as the tagline.
(Above) A T-shirt design for a friend who loves to talk a LOT.
(Above) A T-shirt design with the word "Kaafi" which has become a part of every Indian millennial, owning to its popular usage by the AIB gang. "Kaafi" meaning "A LOT" was popularised by the AIB members. The Tshirt says "Kaafi Cotton" which when put on a tshirts, denotes "A lot of Cotton" (in the t-shirt.)
(Above) A t-shirt design with all the memes that went viral on the internet in 2017. The design was commissioned by the comedy collective All India Bakchod, as part of their merchandise.
The challenge was to aesthetically arrange 35+ memes in one illustration and retain the uniqueness of each meme to make them instantly recognisable. Some extra elements were added with some memes as the memes only made sense with some context. (For example, the airplane for the Gaikwad and Aditya Narayan and a "censored" board for Pahlaj Nihalani).
The memes were also clubbed together and arranged in such a way that there is some way of interaction between them (Example- Virat Kohli, Ishant Sharma and Deepak Sharma posing with Dhinchak Pooja for a selfie, or, Salman Khan (referred to as bhai) and Shahid Alvi make a small unit with the "bhai! bhai!" tag and have the irrfan khan/drake meme interracting with them.)