MIHIR LELE
AIB SOCIAL MEDIA DESIGN
Social Media Template Design
All India Bakchod’s growing popularity on social media required them to follow a homogeneous template for all their social media posts.
Below are examples of their previous posts that didn’t follow a designed template. At first glance, one cannot distinguish these posts as a part of a singular brand.
Keeping in mind their youthful social image, I redesigned a standardized template. The task at hand was to make the template as unobtrusive as possible. And yet, have a design element that can be recreated in each post, across all social media platforms (Facebook, Twitter and Instagram).
Thus, came into being the following design for the social media posts of 'Brand AIB.'
NEW DESIGN FOR THE AIB SOCIAL MEDIA POSTS
The new design is less intrusive with minimalist text and visuals, keeping it classy and to the point. The logo has been moved around the black band to incorporate the names/logos of the collaborators, like in posts featuring 'Jus Reign'.
As determined, this template maintains a fixed design across social media platforms and is till date easily recognised as solely AIB's social media image.